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The graduates of the Graphic Design Program at PMU will:

• Acquire and demonstrate fluency in the visual vocabulary, use of tools and technical skills relevant to creative problem-solving skills for graphic design.
• Develop skills in multi-dimensional problem solving including the ability to perceive, research, analyze, and creatively interpret the needs of clients.
• Generate original concepts, build prototypes, integrate feedback and carry projects through to the production process.
• Employ basic business practices, work effectively as part of a team, and demonstrate the ability to organize design projects.
• Appreciate global and regional design traditions as ways of adapting design to contemporary society in the KSA.